Designer, Art Director G. R. Vidmer Artist Monogram Studio
vertising Agency MacManus, John Adams, Inc. Advertiser!
Designers William Golden, Kurt Weihs Art Director William d
Photographer CBS Photo Advertiser CBS-Television I jjj;
Designer, Art Director Arnold Varga Advertising Agency Ketc
MacLeod Grove, Inc. Advertiser Rubbermaid, Inc. fc"
Designer, Art Director Ralph B. Rofheart Artist Milton Glasf;"^
vertising Agency Ehrlich, Neuwirth Sobo, Inc. Advertiser R
ton Knitting Mills, Inc.
This season's premiere broadcasts
of "Studio One" and "Playhouse 90"
commanded larger audiences than
on their "opening nights" last Fall.
Each of these programs was watched
by at least 50 per cent more viewers
than the competing programs on any
These early returns are an exciting
indication of the continuing vitality
of television, which each year wins
a larger, more enthusiastic audience.
They also suggest that the new
television season has exploded witi
the greatest impact in its history
...on THE CBS TELEVISION NETWORK