23 Plakaf für eine politische Kundgebung Entwurf Design R E S E N T E R A Poster for a political demonstration "La Rinascente" and the decorative paintings in the Air Ministry. Resentera is his pupil. I his oung artist, as Dudovich himsell has said, has, within a few years, achieved importance which justifies the best hopes. Starting with the hold lines of the Dudovich school, Resentera lias already developed a style of his own which is certainly full of meaning, especially as his work consists on the whole of posters for political and State propaganda. SEPO (Severo Pozzati) represents an entirely different style. His posters always have a v r\ direct effect, in spite of their practicability and of the simplicity of the means employed. His simplicity is the reverse of a lack of ideas. It is much more difficult to remain simple in idea and colouring than to produce something rich and overladen. The modern poster has a tendency towards simplicity and the quintessence of the idea and the unit. The work

Gebrauchsgraphik de | 1937 | | page 51