Mayfatt Branch
with The Royal Bank of Scotland. Their sur
vey took several weeks, before finishing a
report to the General Managers of the two
old banks. There was close liaison between
Allied and the architectural departments in
applying the new identity to bank exteriors.
The functional nature of the banking profes
sion lends itself to the economy of form
which is reflected in the new corporate
image. The symbol expresses efficiency,
security, stability and concentration of wealth.
The identity also allows for future diversifi
cation of the banking group into other areas
3
1 Firmenschild aus Bronze an dem Hauptgebëude
der «Royal Bank of Scotland»
2, 4 Signet, aus rostfreiem Stahl angefertigt. und
Beschriftung einer Filiale der «Royal Bank of
Scotland
3 Autobeschriftungen von Lieferwagen der
Royal Bank of Scotland»
1 Bronze plaque on the head-office of the Royal
Bank of Scotland»
2, 4 Stainless steel signet, and lettering on a
branch-office of the «Royal Bank of Scotland»
3 Lettering on delivery-trucks of the «Royal Bank
of Scotland»
1 Plaque en bronze sur Ie siège de la «Royal
Bank of Scotland»
2, 4 Emblème en acier inoxydable et enseigne
d'une filiale de la Royal Bank of Scotland»
3 Inscriptions sur les voitures de livraison de la
«Royal Bank of Scotland»
23