I. advertiser: William Jameson Co., Inc., New York.
Packaging Gold Award in All-America Package Com
petition. Dignity and distinctive shape were aimed for.
The unusually long capsule adds to the effect of the
bottle. 2. advertiser Dental Products Laboratories,
Inc., Springfield, Mass. Closures for R.7 Tooth Powder,
Bronze Award in All-America Package Competition.
designer Thomas A. Gross. Can by Continental Can
Co. Closure by Thorn Tite Tops, Inc. 3. advertiser
Pamperin Cigar Co., La Crosse, Wis. Design worked out
by Thomas M. Royal Co., Philadelphia, in accordance with
the manufacturer's suggestions. Pouch package, Gold
Award in All-America Package Competition. Moisture-
proof Cellophanewas used. Pouch type for con
venience of smoker. Medallion design shows Indian peace
pipe. 4. ADVERTISER and designer F. M. Schaefer
Brewing Co., New York, producer American Can Co.,
New York. Can was given appearance of small wooden
keg with red and black label as on Schaefer bottle beer.
The can permits dealer to display the merchandise in his
windows without adverse effects from the light. Since
introduction of design volume of beer in can business has
increased without affecting regular bottle business. Gold
Award in All-America Package Competition.