CONTENTS MODERN PUBLICITY IN WAR 5 EDITORS' FOREWORD. 7 INTRODUCTION by Sir Cecil M. Weir, K.B.E., M.C. 9 COMMERCIAL AND STATE PROPAGANDA IN WAR-TIME by John Gloag. 28 OFFICIAL PROPAGANDA, Press Advertisements, Posters, Display Schemes, Films. 55 NATIONAL PUBLICITY, Press Advertisements, Posters, Booklets, Leaflets. 85 COLOUR SECTION. 94 RETAIL PUBLICITY, Press Advertisements, Display Schemes, Shop Fronts, Posters, Booklets, Leaflets. 101 TECHNICAL PUBLICITY, Press Advertisements, Labels, Booklets. 113 EXPORT PUBLICITY, |Press Advertisements, Booklets.

Modern Publicity en | 1941 | | page 10