abcdefghijklmnopqrsBtuvwxyz 1234567890 Z $<t AB CDEFGHIJ KLM N OPQRSTU V WXYZ abcdefghijklmnopqrsfituv wxyz 1234567890 ABCDEFGHIJKLMNOPQRSTU VWXYZ ABCDEFGHIJKLMNOPQR STUVWXYZ 1234567890 MEi^HuaiptiNji xyz123456789 ABCDEFGHIJKLMNOPQRS TUVWXYZ abcdefghijklmnopi|rsplvw 4a 4b 4c Typefaces Caractères Schrifttypen 1 West Germany AD/AG D. Stempel AG DIR Erich Schulz-Anker DES Prof Kurt Weidemann Konzept 2a United States AD The C.S.I. Corporation of Los Angeles AG The Dunlap Co DIR lola McCrum DES Robert S. Maile Jr Alphabet for company style 2b United States AD Paramount Citrus Corporation AG J. Chris Smith Inc DIR J. Chris Smith DES Robert S. Maile Jr 'Cal Faine' face for Canned frozen fruit drinks 3 Great Britain AD Standard Telecommunications Laboratories AG S.T.C./Hornsey Research Group DES David Jackson Dot matrix typeface 4a-e West Germany AD Berthold Fototype GmbH, Munich DES (a-b) Friedrich Poppl (c) Karl-Heinz Domning (d) Jan Solpera (e) Georg Wilkens (a) Poppl Antiqua medium (b) Poppl - Antiqua semibold (c) Viola (d) Circo (e) Manessa 4d 4e 1 32-1 33

Modern Publicity en | 1970 | | page 137