mm L mm ■mmm How a C//EQUE book works dSÊt Midland "Sfcr; Bank •.'jj.' Limited m Llieuregagnée! Saqualite. Laipialitédtmproduildl^-ivJdelaqiialiicdiSmatièusjXïmiC '-SUI poini.onest cutrêmemeitf laiillon chez Knqri. lint équipe d'txperL. retcUc impi(oy«bUiiH'nt lout produil qui s'écarlcrail. d i pes soit-il des wnn» de qualité impose» En outre. par un clion |Lhltói.i4> dingréditrns veiumi dun peu parloui. Knorroum-leir ËóRnairrd U niCnagerc Desoignon-itFp.pu- descnJnipijyiomdcl runct ^■MMtod'lulit- Ui* pomme-, J, i re.tliemaflde*^^gg debipqrcMmidt <le boeul di x poule- .-vöilA pils au hasard-qudqui» inkUv Sircipausmu'cdicii.s l!.lvai>H"i.-!v unica. IcsfarinesJcsviiKliimiii.' épkesquidonmni -ius produit- touU-leurnehi - guxiinnimm: w Certainsde c» produits arrivent d&hydratés. oil uxmc Sii.-dtiiiircs techniques, ia-.i-.> ur T? lUWpf'" U niEnapiin'prep.itvuit pol.t.x r les tógum» sunt t uns pour pioniiólc O'oti coiv- masimak ^Êr .'/ASRl Direct Mail Brochures Broschüren 1 a-c Great Britain AD Scottish Agricultural Industries AG Kynoch Graphic Design DES Clive Allsopp Grass as food crop, L'herbe comme récolte alimentaire, Grass als Nahrungsmittel Offset 2a-b Belgium AD Knorr AG P&P Advertising Benelux DIR Claude Jasmes ILL Jean Louis Bourlard Corporate brochure 3 Great Britain AD Unigate AG J. Walter Thompson Design Office DIR/DES Roland Blunk Annual report Offset 4 Great Britain AD Spillers Foods AG J. Walter Thompson Design Office DIR/DES Fred Barter PHOTO Tim Brown/Graham Finlayson Annual report Offset 5a-d Great Britain AD Midland Bank AG/DES Charles Barker Advertising TZ/icll Un chef dans chaque assiette. And do you enjoy seeing something in a shop thai you can afford, but can't buy because you haven't brought your tobacco ftn I envelope/sock/ieacup .with you? ->.• y f Si - "~i jjr-4 ri No w you have money in the bank You can pay for things by cheque. But what is a cheque? A instruction from you to us to part with some of your money It's anything addiessedtous.and signed by you. that says 166-167

Modern Publicity en | 1974 | | page 171