GEORGE W JONES Superior Printer 1860—1942 THE boldly advertised claim "Superior Printer" marked the opening of the printing establish- ment of George W. Jones at The Sign of the Dolphin in St. Bride Street when he came to London in 1889. Little known at that time, he gained world fame in later years for his craftsmanship, his particular success with four-color reproductions, his versatility in the handling of type, borders' and Ornaments, his type designs and his library. Mr. Jones was born at Upton-on-Severn in 1860 and served his printing apprenticeship in Worcester. As a young man in Edinburgh, where he was employed at the Darien Press, he expressed his love and knowledge of the typo- graphic arts as an instructor of printing stu- dents, and continued his teaching in London. A true craftsman, he lavished special care in the layout and production of even the smallest assignment. An avid collector of early printed books, of woodcut illustrations, borders, Orna ments and initials, he made painstaking use of all the materials at hand in designing fine print ing. What Mr. Jones lacked in creative genius he made up in his ability to adapt ideas and de signs from other sources in his own work. Trying his hand at type design in later years, his Granjon, which is used in this text, was an outstanding success. Paul Beaujon, in an article in The Fleuron on Garamond types, referrin? to this face, says, "the first and immeasurably the best of modern revivals of this letter is that of the Linotype Company. It is a book face worthy to rank with Caslon for usefulness, with Centaur for beauty, sharp enough for publicity, clear enough for a dictionary. For some reason the face is called 'Granjon.' A page from the book Robert Granjon: Six- teenth Century Type Founder and Printer, is- sued by the Mergenthaler Linotype Company in 1931 to introduce this new face, is fairly typical of Mr. Jones' style, and is reproduced herewith. The rules in the original are a pale brick red. Another type face which he designed for the Mergenthaler Linotype Company was Estienne. GRANJON, TYPECUTTER AND PRINTER OTTIN, the eighteenth Century historianof French typographers, Rates that Robert Granjon, after whom the Linotype Granjon Old Face types are named, began his career in the year 1523, but wc know nothing of him earlicr than '545, and so are faeed with a long gap at the outset of his adbyities. He had a European reputation as a type-cuttcr in his day, and as he was onc of the firft whom we know to have excrciscd the trade of type-founding apart from that of printcr, it bccomes of some importance in the his- tory of typography if wc can eftablish dcfinitely which types he cut. In some cases we have definite evidcncc on which to build, but these are only few in number. He is

Print Magazine en | 1943 | | page 38